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🦾 Skeptical about web3 and blockchain? Time to reconsider (plus a personal update!)

Welcome to another edition of At Scale - where we deliver insights and deep dives about new tech in simple terms 🥳

Are you one of those people who are feeling a bit skeptical toward web3 and blockchain technology. If so, you’re not alone. But, it might be time to reconsider…

Let’s take a trip down memory lane to the early 90s. Big hair, grunge music, and a little thing called the "Internet."

The evolution of the Internet proves just how powerful technology can be, even when it's initially met with skepticism.

This week we’re doing a deep dive into the evolution of the internet, and what it teaches us about the power of technology.

But first, a personal update…

Summer is finally here, so I’ll be taking some time off with my family in July.

We’re off on a big adventure actually - as we will be relocating from Sweden to Bali, with our 3 kids!

If you’re a fellow travel enthusiast, be sure to follow our journey to Bali on my Instagram!

We’ll be hitting some cool places on the way there in the coming weeks - Serbia, UAE, India, Thailand and then finally Bali, Indonesia.

At Scale will be back in your inbox at the beginning of August.

Until then, have an amazing summer ☀️

💡 In this issue:

✅ Deep dive - the future of the Internet ✅ Chat GPT - Zero to Power User Cheat Sheet ✅ In case you missed it - Google is rolling out AI for Google Sheets, and AI is dramatically underhyped according to marketing guru Seth Godin

Let's dive in 🏊‍♀️


🔎 Deep Dive


The future of the internet

The evolution of the Internet proves just how powerful technology can be, even when it's initially met with skepticism.

During an interview on the David Letterman show in 1995, Bill Gates tried to explain the future significance of the Internet.

The audience, along with Letterman himself, laughed heartily at the idea of watching movies or buying things online.

Fast-forward a few decades, and look where we are now. The Internet is inextricably woven into the fabric of our lives,transforming the way we work, learn, interact, and entertain ourselves.

Now, try to imagine your life without the Internet. Feels like imagining life without electricity, right? Your daily routines, professional endeavors, even your relationships are heavily entwined with this once-ridiculed technology.

And if you're a freelancer, creator, or online business owner, the Internet is not just a tool; it's your stage, your market, your lifeline.

The evolution of the Internet proves just how powerful technology can be, even when it's initially met with skepticism. And right now, we stand on the precipice of another such transformative technology – Web3 and Blockchain.

For the uninitiated, Web3, or the decentralized web, promises a future where users have full control over their data, digital assets, and online identities. It envisions a more democratic and secure Internet. At the heart of this new web, underpinning its secure and decentralized nature, is blockchain technology. Blockchain provides a transparent and incorruptible environment where transactions of any kind are recorded and verified without the need for a central authority.

Sounds complicated, right? Well, so did the Internet back in the '90s.

If you're reading this and wondering why any of this matters to you, think back to the Internet. Remember how it revolutionized not just global communication, but business, education, and virtually every aspect of modern life?

Web3 and Blockchain have that same potential. They promise a future where digital creators have full ownership of their creations, where businesses transact with utmost security and transparency, and where every individual has indisputable control over their digital identity.


Chat GPT Cheat Sheet

Chat GPT - Zero to Power User Cheat Sheet - this is by far the best beginner-friendly Chat GPT “cheat sheet” I’ve come across.

Hat tip to my fellow newsletter creators over at The Neuron for compiling this.

To get a high-resolution version in PDF - join


🚨 In case you missed it

Google is rolling out Duet AI for Google Sheets, an assistant that creates spreadsheet templates for you - watch this magic feature in action in this tweet According to marketing guru Seth Godin - AI is dramatically underhyped (yes, you read that right) - watch him explain why in this YouTube clip

“I’m not afraid, you’re afraid” - A thought-provoking talk by technology ethicist Tristan Harris on the race between technology creators and our regulation on AI and our ever-increasing addiction to social media. Harris is the executive director and co-founder of the Center for Humane Technology and was also featured in the popular Netflix documentary The Social Dilemma. Watch his talk from The Nobel Prize Summit on YouTube


🥳 Just for fun

That's it for this edition! At Scale will be taking a summer hiatus and will be back in your inbox in the beginning of August.

In the meantime, I’ll be active on Instagram and Twitter.

If you have any requests for topics we should cover or suggestions for how we can improve At Scale to better serve you – just hit reply to this email, I'm all ears.

Thanks for reading - I appreciate each and every one of you!

Your guide in the tech jungle,


Connect with me on Instagram, LinkedIn and Twitter


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